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Baby So Right

Retractable pacifier holder designed to keep pacifiers off the ground and close to the child.

The design focused on safety as priority one and was designed to meet ASTM standards.

Innovation was exemplified in:

  • Unique use of silicone to benefit durability and assembly

  • Materials and Processed

  • Smart and simple universal pacifier holder

  • Compact design

  • Clever cord management details

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